April 28, 2017

Provide Valuable Information That Nobody Else Does

August 25, 2010 Stoney deGeyter

One of the most important things business owners often fail to do is to make their website remarkable. It really doesn’t matter what industry you’re in or how many other websites you’re competing against, making your site stand out from the pack is absolutely essential.

Using SEO As A Business Stepping Stone

April 21, 2010 Mike Moran

Last week in this space, I posed the musical question, “Are You Optimizing for Search Engines or for Customers?” Then, on Friday, I continued this theme in my talk at Search Insider Summit by focusing on the choice between search engine optimization vs. customer connection. One reporter summed it up […]

Stop Discounting Your Products And Start Marketing

March 24, 2010 Mike Moran

No, I don’t mean to take them off the shelves, or rip up your catalog. Yes, I know that if we don’t sell things, we cease to make a living. I’m talking about a style of marketing that seems focused on nothing but the final sale, while missing all of […]

Using SEO and Social Networking To Gain Business Leads

March 10, 2010 Bill Hartzer

I had an interesting conversation over the weekend with Marvin, who called me to discuss Network Marketing. Somehow we had become connected through Facebook or another social networking website and he thought that since we were tagged as being friends online he believed that that gave him permission to call […]

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